As Senior Growth Fund Manager, Susan is responsible for ensuring successful delivery of the VisitScotland Growth Fund. Working with a range of tourism marketing groups across Scotland, the Growth Fund supports collaborative marketing campaigns designed to deliver sustainable tourism growth for Scotland.
Having joined VisitScotland in 2012, Susan has worked across a number of teams and projects within the Marketing Directorate. Past projects include developing the UK & Ireland marketing strategy, delivering joint marketing campaigns with VisitScotland’s key strategic partners, and brings with her a wealth of digital experience from her roles within the VisitScotland wider digital team as well as from a previous role with a well-known digital agency. Susan graduated from the University of Strathclyde Business School with a BA Hons degree in Marketing.