Mountain Bikes profile raised through industry awards

Mountain Bike World Cup

The Mountain Bike World Cup has been well and truly in the spotlight recently after receiving a host of wins and nominations for some of the most prestigious industry awards.

Just last week the UCI named Fort William as the best Cross Country and Downhill Mountain Bike World Cup round of 2010.  The awards, which are voted for by teams, journalists, riders, UCI officials and sponsors take into account the overall event – including infrastructure, course quality and local facilities.

Recognised as an all time classic event, the Downhill World Cup at Fort William has now won this prestigious UCI award six times and was this year rewarded for great racing on a revised downhill course, pleasing both riders and spectators. Still seen as an unbeatable event worldwide, Fort William continues to attract thousands of dedicated fans who make the trip north.

The Mountain Bike World Cup has also been nominated for "Best Event of 2010" at the Sunday Mail Sports Awards with the winner being announced on Thursday 2nd December in Glasgow.

And last night the Mountain Bike World Cup lost out on an ‘Event Look’ award at the International Sports Event Management Conference in London, but considering the competition was the FIFA World Cup South Africa and Vancouver Olympic and Paralympic Games it is a phenomenal achievement for the event to be shortlisted.

The International Sports Event Management Awards are the only awards to recognise excellence in the global sports event management industry. Event Look Award

EventScotland has supported the Mountain Bike World Cup since 2003, and are delighted that it has been recognised by so many high-profile awards.

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