The Scottish Events & Festivals Association is the official trade body in Scotland providing leadership and representation for organisers, promoters and suppliers involved in the festivals, events and tourism industry throughout Scotland and the UK.
Their objective is to be able to accurately measure the performance and therefore the value of the industry, to make sure that policy supports the industry and to provide a voice for the industry - particularly when strategic decisions are being taken that may impact on the tens of thousands of jobs in Scotland that the industry supports.
With the festivals, tourism and events industry identified as a core component of the Scottish Governments economic strategy, it is essential that representation at Scottish and UK Government level is made to ensure the sustainability and growth of the industry.
Scotland is already on the international stage for a wide variety of festivals and events, especially after successful bids to deliver the XX Commonwealth Games and The Ryder Cup in 2014, and a number of other key events coming to Scotland in the next few years. It is essential therefore that the views of the industry are heard to ensure safe and successful delivery of these and existing events and to provide a sustainable platform to build on these for the future.
For further information or to join SEFA, please visit www.sefa.org.uk